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Canadian Premier League

Canadian Premier League

Senior Graphic Designer

country

posting Date

role Type

Canada

Media

Mar 20, 2024

ROLE DESCRIPTION

JOB SUMMARYReporting to the Creative Lead, the Senior Graphic Designer will contribute to the success ofthe Marketing Department by creating original, organized, and visually rich presentations, dayto-day social media graphics and creative campaign assets that maximize brand awareness,sales for the clients we represent, and create a unifying momentum for soccer in Canada!
KEY RESPONSIBILITIES Create engaging and fresh graphics for sports and soccer fans Create and direct insightful advertising and content both supporting CSB client brand concept maps and all key soccer moments of those properties Come up with forward thinking, functional designs, and develop outstanding creative work for all marketing elements, from content and social posts, online ads and infographics, to print ads and billboards, to full blown magazine design for CSB represented properties Develop CPL and League1 Canada design concepts and guidelines for key marketing elements such as: membership packages, tickets, venue credentials system etc. Support the creative design process for all CPL and Club merchandise, including onpitch, off-pitch, quick strike products, and any signature line in partnership with the League merchandise provider and key CPL Club stakeholders.
QUALIFICATIONS 2 or 4 year college degree, preferably in graphic design/fine art; or equivalent experience 5+ years of previous experience in graphic design/art direction with a design/advertising agency and/or in-house environment (sports franchise environment is an asset) In-depth knowledge of current design graphic trends (particularly in the sports sector) Expert knowledge of full Adobe Creative Suite Figma
CHARACTERISTICS Successful at working in a team environment; detail-oriented, with the ability to execute projects precisely and efficiently under tight deadlines; highly organized; reliable, dependable, a self-starter requiring minimal supervision An undeniable passion for design and branding; a persistent drive to push creative boundaries, strive for perfection, and seek out the best possible solution to any assignment Ability to absorb feedback constructively and iterate upon designs until the job is done
Ability to create deliverables that evolve, adapt, and build upon existing brand direction and guidelines Ability to communicate eloquently, effectively, and persuasively when explaining concepts, design choices and direction Love sport and understand the power and influence of live entertainment experiences

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