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Charlton Athletic FC

Charlton Athletic FC

Fan Engagement Officer


posting Date

role Type



Feb 1, 2024


Position: Fan Engagement Officer​
Location:  The Valley, Floyd Road 
Salary 24,000
Hours: FTE Mon-Fri  plus matchdays
About Us:
Charlton Athletic Football Club is an English professional association football club based in Charlton, south-east London. The club was founded on June 9th, 1905 and has a very storied history from rising to the top-flight of English Football in the 1930s (First Division) and again in the 1980s, 1990s and 2000s, to winning the FA Cup in 1947 and to leaving their Valley home in the mid-1980s only to make an impassioned return in 1992. Historically, the women's team played under Charlton Athletic from 2000 to 2007 but were released to become an independently run team in 2007 following the men's team's relegation from the Premier League.
The women's team were originally formed as a non-professional team in 1991 and were highly successful in the early 2000s winning The FA Cup, the League Cup, and the Charity Shield, as well as coming runners-up in the top division in multiple seasons. In February 2021, the club acquired the Charlton Athletic Women's team, turning the team full-time professional, and integrating them to become one club again.
Currently, our men's first team competes in League One, the third tier of English football, and our women's team competes in the Women’s Championship, the second highest division of women's football in England. At Charlton, we are ‘one club’ and can be truly described as a ‘family club’.
Role Description:
The purpose of this role is to improve the fan experience at the club and create a link between the club and the supporters. To create engagement amongst supporters as well as provide first class fan engagement experiences and packages such as mascot packages. Creating and running the club’s membership/partnership schemes. Delivering group bookings and helping to run the club’s themed matchdays.
Key Responsibilities:

Administration and delivery (including telephone and email communication) of all fan experiences including but not limited to mascot packages, birthday parties, pitchside experiences, tours, guard of honour, junior membership scheme.
Administration for group bookings to include arranging travel and being a point of call for queries for said bookings.
Being the point of call for the Schools Partnership Scheme once this is relaunched.Making sure that schools are happy and have a dedicated contact for ease.
Oversee the FAZ on matchdays to ensure a first-class experience. Including managing matchday staff and making sure all matchday activations are adhered to. This will include attending matchday operations meetings to brief senior stewards.
Oversee requests for signed memorabilia from fans and outside agencies/charities.Liaise with Training Ground personnel to ensure the efficient return of signed items.This will include monitoring of said requests and keeping records.
Delivery of the Family Excellence requirements including but not limited to liaising with each department to ensure that they understand and appreciate the importance of the award.Creating a guide for each department that the EFL “test” for the Family Excellence Award so that a Gold Standard can be achieved and sustained.Looking at ways of always improving the matchday experience for new and old fans alike.
Administration for the Junior Membership Scheme including e-birthday cards, e-newsletters (quarterly), membership pack distribution, queries, Junior Reds events i.e. football event, seasonal parties, free mascot packages (home and away) etc.
Monitor the email address, respond to emails where necessary and create a weekly report for senior management team meetings that will show trends in emails received from fans.
Attend fan meetings, liaise and build strong relationships with fan groups and develop meaningful relationships with the local community and groups (Schools, Churches, Colleges, Businesses, Barracks, etc)
Attend EFL led meetings in relation to initiatives relevant to best practice league wide.
Liaise with other SLO’s in the league to discuss best practice, including visiting other grounds to see how they run a matchday.
Research opportunities for growth and promotion
Creating, implementing and overseeing new fan engagement initiatives and new initiatives being implemented in the Family Activity Zone
Collaboration with internal stakeholders and managers
Overseeing matchday furry mascots


Experience in Fan Engagement activities run by football/sports clubs


Excellent communication skills
Outgoing and confident in meeting people
Happy to work in a fast paced environment
Customer focused
Excellent attention to detail
Excellent stakeholder management
Ability to manage conflicting deadlines and prioritise accordingly

Additional Information:

This a full time role that includes work on weekends and evenings (negotiable);
Applicants must be eligible to live and work in the UK;
Charlton Athletic FC is committed to following relevant health safety regulations and all members of staff are expected to be fully aware and adhere to, at all times, the Club’s HS and fire safety procedures;
Charlton Athletic Football Club are fully committed to safeguarding and promoting the welfare of children, young people and adults at risk and expect all staff to share this commitment;
Equality, diversity and inclusion are core to our values as a club. CAFC is committed to the principle of equal opportunity and its policies for recruitment, selection, training, development and promotion are designed to ensure that no job applicant receives less favourable treatment on the grounds of race, colour, nationality, religion or belief, sex, sexual orientation, marital status, age, ethnic and national origin, disability or gender reassignment.  

Note: Please note that due to the high volume of applications we receive we regret that we are unable to respond to unsuccessful applicants.
To Apply: Please send a copy of your CV as well as a covering letter explaining why you want to apply for this placement to:

Apply Here:

Send Details to:

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