Austin FC joined Major League Soccer (MLS) as the League’s 27th club in January 2019. In June 2021, Austin FC began play in the new 100% privately financed, $260 million, state-of-the-art Q2 Stadium. Austin FC is actively seeking a driven and motivated CRM Email Marketing Analyst to manage the Club’s CRM solution. The person who takes this role will develop and execute the Club’s segmentation strategies through database marketing and provide actionable insights on fan behavior analysis from surveys and other various data sources.
In this role, you will be the owner of the Club’s CRM and email marketing platforms. You will be responsible for informing and supporting the ticketing, partnerships, and marketing departments with a wide range of projects that will center around our CRM solution.
This unique role will work with a team to continue to develop an identity of a major league brand and is a once-in-a-lifetime and career-defining opportunity. This position is based in Austin, TX. Austin has continuously been selected by U.S. News and World Report as a top city to live in the last six years, while Forbes placed it at the top of its “Cities of the Future” list. Are You Someone That:· Uses data and science to inform effective business decisions?· Defines and executes data strategies in support of new business opportunities?· Consistently prioritizes projects, meetings and fast-changing schedules while remaining productive and professional? · Enjoys being challenged and has a desire to develop innovative, positive outcomes? · Is agile and able to respond effectively to the rapidly changing needs of a fast-paced / high-growth organization?· Works well within in a collaborative, team-driven, and goal-based environment? You Will: · Be responsible for the management of the Club’s CRM and email marketing platforms; and· Provide training on Salesforce/KORE CRM modules, as well as day-to-day troubleshooting; and· Analyze customer database and segment into meaningful clusters that allow differentiation in communications within marketing and sales outreach; and· Develop, deploy, and analyze customer survey results to provide actionable insights; and· Produce and adjust Tableau reports that support various departments; and· General database system administration including day to day entry, configuration, data loads, data hygiene and maintenance; and · Run ad-hoc data analysis as necessary. You Have:· A passion for and track record of strong analytical skills with the ability to collect, organize, analyze, and disseminate data in a succinct manner· Experience collaborating with other departments and a demonstrated ability to identify and resourcefully meet their diverse needs· Demonstrated analytic experience with a proven record of providing relevant, functional strategic insights· High proficiency in Excel. · Proficiency in Microsoft applications and CRM systems; specifically Salesforce, Microsoft Dynamics, Zoho or similar· Experience and familiarity with a CRM Implementation Partner such as KORE · Proficiency with a business intelligence reporting and data visualization tool including Tableau, SAS VA, Power BI, Sigma or similar· Experience and familiarity with an email service provider like Salesforce Marketing Cloud, Oracle Eloqua, IBM Marketing Cloud or similar· Ability to work independently, self-motivate and discover new possibilities· A commitment to diversity and inclusion both internally and externally · English language proficiency is essential and Spanish/English bilingual skills are a plus. Additional languages – even better· An outstanding work ethic and attention to detail· Bachelor’s Degree in Economics, Statistics, Computer Science, Management information Systems or related technical field required · Basic design experience (Adobe Creative Cloud) a bonus but not required Other Details:· It is the policy of Austin FC not to discriminate against any employee or applicant for employment because of race, color, sex, national origin, religion, age, gender, sexual orientation, gender identity, gender expression, physical or mental disability, marital status, genetic information, or any other characteristic protected by applicable law. · All selected candidates are subject to passing a background check prior to employment.· Hours are variable and can easily include evenings, weekends and some holidays in addition to the traditional Monday through Friday hours.