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Shrewsbury Town FC

Shrewsbury Town FC

Business Development Manager


posting Date

role Type



Mar 29, 2024


Shrewsbury Town are seeking to recruit a team player to join a thriving commercial department and play a key role in the growth of the business.
The key responsibilities of the role are generating new business, building and supporting a client base as well as aiding the delivery of partnerships.
Applicants should be hard working, confident in generating new sales leads, comfortable in a sales meeting environment, target driven and hold a UK driving license.
Key responsibilities:
Generate new business, working to set targets to help achieve the commercial budget, using a wide range of sales techniques to achieve this aim, to include, but not limited to cold calling, networking, office based and field sales etc.
Build and maintain a client base generating repeat business and upselling opportunities
To support the delivery of the Commercial department on a day to day basis, reporting directly to the CEO and taking the lead on projects and own partnership KPI.
Assume specific responsibility for driving the Official Partnerships of the Club, generating new sales, and ensuring that the delivery and activation of all partnership agreements meets and exceeds all agreements.
Meet all agreed sales and delivery targets, in line with the CEO formal expectations.
Contribute to and deliver against sales strategy across STFC
Work alongside other members of the department, supporting them to achieve sales targets and partner delivery.
To liaise with other STFC partners (both internally and externally) in order to utilise club resources such as player appearances and marketing.
Work with other departments to achieve aims and objectives of the Commercial team and assist with theirs and organisational objectives
To support the quality assurance processes in place to ensure we have the highest possible delivery.
Play a key role in carrying out ongoing audit of commercial inventory to ensure current and emerging opportunities are taken advantage of
Develop creative ways to bring added value to the various customers that work with us
Sell sponsorship opportunities and contribute to delivery across varying Shrewsbury Town events
Perform a senior role in match day operations, including preparatory tasks and delivery on the day
Represent the department at internal meetings and the club at external meetings as required
Delivery of monthly Sales KPIs
Present a professional image when dealing with both internal and external contacts and partners, acting in a professional manner at all times.
To cover as and when required at other departments within STFC
To undertake such other duties, training and/or hours of work as may be reasonably required and which are consistent with the general level of responsibility of this job.
Job Types: Full-time, Part-time, Permanent
Work Location: Based from the Croud Meadow , home of STFC, but expectation to be out of the office in sales meetings a minimum of 3 days per week.
Application deadline: 31/03/2024
25k PA + competitive bonus structure + car allowance

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